This partnership marked a critical step in transforming how on-demand manufacturing is experienced online. It proved that even highly technical production workflows can be delivered with the simplicity and trust of modern e-commerce.
They worked with us post-pivot to reposition the business and build a site and checkout flow that now underpins how customers place orders.
Fionn O'Connell
Co-founder & CEO, Rectify
Designing a manufacturing experience customers trust
Ordering custom-manufactured parts is often slow, opaque, and difficult to trust. The goal was to deliver an experience that feels immediate and predictable — bringing the clarity of modern e-commerce to on-demand manufacturing.
A single, continuous ordering experience
The ordering journey was designed as one uninterrupted flow. Customers can upload files, configure parts, and complete payment in a single session — without dashboards, accounts, or unnecessary decision points.
Interfaces shaped around decision clarity
Every interface element was designed to reduce uncertainty at the moment of purchase. Configuration options, pricing, and feedback are surfaced only when they add clarity.
A foundation for how customers place orders
The final result is a clean, credible ordering experience that now underpins how customers interact with the business. It establishes trust at conversion while giving the platform room to grow.
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